Sustainably Youthful
Youth to the People, a vegan, minimalist skincare line that focuses on using whole ingredients such as kale and spinach, to bring radiance, youth and health back into the skin. The brand is eco-friendly and uses glass packaging to help reduce the amount of plastic waste created during the production of beauty products. #sustainablyyouthful is a campaign to draw users to the brand and encourage them to make eco-conscious decisions when choosing their skincare products.
The Team: Creative Director and Photographer: Gabriella Marvaldi
Model: Lily Jewett